Pulse Magazine Redesign
When the Institute of Information Security Professional came to use to re-design their member's newsletter it was desperate need of a update to allow the important and interesting information to shine from what was a very corporate, text heavy newsletter. We proposed to push the newsletter firmly into a magazine style whilst keeping a corporate undertone that appeals to the readership.
A new, modern masthead and logo was developed to instil a stronger magazine brand and create visual impact combined with exciting front cover imagery. Modern, more open typography was introduced and broken up with colour and imagery to divide stories, sections and keep readers engaged. Covering lead stories, short news pieces, member profiles and important information for members, a flexible system was installed for inner spreads that allows for the breadth of articles whilst keeping everything under the same brand. And quarter after quarter... The readers love it!